Every web master knows that building a successful web site is all about using the right key words. There are many strategies to choosing key words. Many web site owners choose to target high traffic key words with large amounts of competition while others go for low traffic key words with miniscule amounts of competition. There are even Internet marketers that go after mid range key words with average traffic numbers and average competition numbers. This article will go over these strategies so you will know what to expect when creating your new site. As a bonus I’ll give you a tip you can use to create back links without putting in any time.
First we’ll go over the small traffic with small competition key word targeting plan. You’ll only have to create a site with between five or ten high quality pages with this plan. The key word will be easy to rank for because there will not be many competitors. This method is great because you don’t have to spend much time link building in order to get first page rankings. You can probably get away with some simple book marking for your link building campaign. This can even be done with a good website promotion company so you won’t have to build any of the links yourself.
One drawback to this method is that you will never get large amounts of traffic from this type of website. As a result, the amount of money you can make from this site is very limited. You’ll find that your income will peak in only a few short months.
The next method we will discuss is the mid range method. This entails choosing key words that have a decent amount of traffic and a decent amount of competition. They will not be easy to rank for, but they will not be too difficult either. A well thought out linking campaign will get you rankings within a few months and your traffic will bring you more visitors than the first method discussed.
The last method we should talk about is the high traffic high competition key word focused site. This site usually requires the creation of hundreds of pages and thousands of links. It can be quite difficult to gain rankings on or near the first page for your main key words. You’ll be competing with large companies or authority sites that have many pages and links to them.
Fortunately, once you do gain a good search engine ranking for your key word, you will have lots of traffic. Also you’ll be able to get lots of long tail key word traffic due to the high number of pages you must create. This strategy will yield very large profits. The only downside is that these profits may not come for a while because of all the work you will need to do first to achieve solid rankings.
If you do not have the patience for link building you can always go to a search engine optimization ranking company to help you with this arduous task.
Tags: key word optimization, search engine optimization, search engine ranking, SEO