It is no secret that forums are very powerful tools when it comes to search engine optimization and traffic building. There are two ways that one can go about getting back links from forums. Both will get you back links, but only one will get you any significant amount of traffic. In this article we will cover both ways and go over the advantages and disadvantages of each. Once your done with this page you can use the new knowledge you’ve earned to try each method out and see which works best for you.

The first method of building back links does not require a seo specialist or any sort of professional, although you can outsource this task if you like. This method basically consists of creating profiles at various forums and placing links to your website within these profiles. You’ll create back links at neck breaking speeds with this method, but you will not earn any new direct traffic. You probably won’t even have to worry about whether the forum is relevant to your site since you won’t be worried about people clicking through.

Speed is the major benefit of this first forum link building tactic. Forum registration and account setup usually takes less than 2 minutes to do. The main disadvantage of this method is that you will not gain any new direct traffic from your efforts. This is because most people will never even know your profile exists.

The second method of gaining back links through forums is by first creating an account at a site that is relevant to your niche. You’ll then of course put a link in your profile, but you’ll also put one into your signature as well. Next you’ll go into threads and make relevant and helpful posts. Each time you make a post you will get a new back link through your signature. You’ll also gain some new traffic from other forum members that decide to follow your signature link. The more posts you make, the more traffic and back links you receive.

Major advantages of this method include the addition of many more back links and a new traffic source. The only disadvantage is that it can be very time consuming. Make sure that you are making posts and not just reading. You’d be surprised how much time you can waste reading through forums that interest you.

Here is a great tip to use when creating your forum signature link. Always use the key words that you most want to rank for in your anchor text. Any good seo company will tell you that links with anchor text are much more powerful than simple url links. You’ll rank much quicker for any term when it is in your anchor text.

These are the two ways that you can use forums in your search engine optimization plan. Can you think of any other ways forums might be useful to you?

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